The world’s oldest skincare brand, Kiehl’s has long had a history of earning its consumers’ love by presenting themselves in a simple and straightforward way. Founded in 1851 and still relying today on free samples, word of mouth and offering a comprehensive retail brand experience with white lab-coat wearing brand experts in-store, and with a burgeoning ecommerce portal, they’re also looking to offer the same quality experience to more consumers online.
How The Kiehl’s Skincare Bot Works
By integrating skincare automated skincare recommendations, consultation and advice into their existing deployment of LivePerson on their website, Kiehl’s was able to quickly maximize a core benefit of conversational AI. By engaging with their bot when they browse online, users can get recommendations and advice about which products are best for them – whether it’s moisturizers, serums, toners, cleansers or more – sorting through all the choices are definitely more difficult without a little help. What’s more, once users receive a recommendation from the bot, they can also be told why the product is being recommended to them, making it easier for them to feel confident in their purchase decision.
Looking for your own chatbot?
If your brand is interested by the Kiehl’s Skincare Bot they’ve deployed on their website, we can help you get your own beauty bot! Tell us more about the chatbot project you have in mind today or browse our chatbot directory for more inspiration.